Don’t think it has to explicitly be a shitty person but the Left definitely needs to realize it’s a popularity contest. Charisma and moxie win it cuz voters want it simple.
Look how FDR swept Hoover. Went around promising Happy Days are Here Again and he’ll whip the government into fixing the individual’s problems. Blasted his aura on the radio and newsreels which kept voters’ eyes on him. Then kept them for 3 more terms by saying fuck the red tape and making tangible things happen (which is probably what drives people to Trump despite the different results)
People want to back the cool guy who tells em it’ll be alright. Simple as
Don’t think it has to explicitly be a shitty person but the Left definitely needs to realize it’s a popularity contest. Charisma and moxie win it cuz voters want it simple.
Look how FDR swept Hoover. Went around promising Happy Days are Here Again and he’ll whip the government into fixing the individual’s problems. Blasted his aura on the radio and newsreels which kept voters’ eyes on him. Then kept them for 3 more terms by saying fuck the red tape and making tangible things happen (which is probably what drives people to Trump despite the different results)
People want to back the cool guy who tells em it’ll be alright. Simple as