it’s a huge deal for google. they control the browser used by the vast majority of users, and the engine behind the one (such as edge, opera, vivaldi, etc) used by still more. they rely on those users to see and interact with ads to make money.
besides the obvious–driving traffic to their web properties that have their ads; they get to siphon off all that sweet user data which makes their ads ‘more valuable’, and control addon functionality and restrictions as well as the primary ‘marketplace’ where those addons come from. their ultimate goal of killing off ad blockers completely, the limits mv3 puts on adblockers is just the next step in that direction.
should a third-party acquire control over chrome’s development, mv3 gets shredded. restrictions and limitations on adblockers get scaled-back or reverted outright.
All good points, but even without Chrome they became one of the biggest companies in the history of Earth. Even without Chrome they’ll still have Android and will undoubtedly spit out a Chromev2 browser experience that suckers will flock to - and even without Chrome they’ll still likely control all of that search traffic.
Hey if it kills their fingerprinting plans, I’m all for it, but are they going to be prevented from developing a browser? That’s like not being allowed to develop a car. Which - again, fine by me, but still unlikely.
Chrome, as the damn-near-monopoly rendering engine, gives Google hegemony over web standards. That’s incredibly valuable because it puts them in a position to (e.g.) inflict DRM on the world.
Their desperation to hold onto it speaks volumes about how valuable it is to them. I’m sure they get tons of juicy browsing data that they don’t want to give up.
FFS the Chrome thing is nothing even. Who would even want it?
it’s a huge deal for google. they control the browser used by the vast majority of users, and the engine behind the one (such as edge, opera, vivaldi, etc) used by still more. they rely on those users to see and interact with ads to make money.
besides the obvious–driving traffic to their web properties that have their ads; they get to siphon off all that sweet user data which makes their ads ‘more valuable’, and control addon functionality and restrictions as well as the primary ‘marketplace’ where those addons come from. their ultimate goal of killing off ad blockers completely, the limits mv3 puts on adblockers is just the next step in that direction.
should a third-party acquire control over chrome’s development, mv3 gets shredded. restrictions and limitations on adblockers get scaled-back or reverted outright.
All good points, but even without Chrome they became one of the biggest companies in the history of Earth. Even without Chrome they’ll still have Android and will undoubtedly spit out a Chromev2 browser experience that suckers will flock to - and even without Chrome they’ll still likely control all of that search traffic.
Hey if it kills their fingerprinting plans, I’m all for it, but are they going to be prevented from developing a browser? That’s like not being allowed to develop a car. Which - again, fine by me, but still unlikely.
Chrome, as the damn-near-monopoly rendering engine, gives Google hegemony over web standards. That’s incredibly valuable because it puts them in a position to (e.g.) inflict DRM on the world.
Fair point.
Their desperation to hold onto it speaks volumes about how valuable it is to them. I’m sure they get tons of juicy browsing data that they don’t want to give up.
Yes but how will some other company who doesn’t run a successful ad network make aenough money from owning Chrome browser to keep it going?